What Is The Purpose of Toys?

Play is essential to children’s physical, mental and social development, health and well-being. In all countries and cultures, children use play to learn about themselves, the world around them and their place in it.

Toys can greatly enrich play and help children grow. They stimulate imagination and lay the foundation for improving cognitive and motor skills. They also help teach the importance of sharing, cooperation and communication.

Toys are constantly evolving and reflect our culture and lifestyle. Manufacturers are taking inspiration from our rapidly changing world to create toys that help children use their imagination to understand and connect with their surroundings.

Play is a right. The United Nations Convention on the Rights of the Child recognizes play as a basic human need, just like food and shelter. Unfortunately, this is not always reflected in society.

Towns and cities are not designed to encourage free outdoor play. Educational curricula often place too much emphasis on textbook education rather than free and more creative ways of learning, especially for young children. Today’s busy parents set interest schedules for their children, resulting in no time for spontaneous play and creativity.